Showing posts with label bookstores.. Show all posts
Showing posts with label bookstores.. Show all posts

Tuesday, December 28, 2010

The Mystery Shopper.

by Louis Bertrand Shalako

c2010

All Rights Reserved


Today I was the Mystery Shopper. It was kind of fun.

I went to The Book Keeper in Sarnia's Northgate Shopping Plaza and checked out the competition, or at least some of it.

I saw Tor Books science fiction paperbacks going for $9.99 and I saw another imprint going for a low of $8.99. There were some other books there going for $12.99, these were the 5x8s as opposed to the 4x7s.

The big shocker was Lee Childs' 'Die Trying,' a thriller going for $18.99 in paperback.

Honestly, I guess I had some idea of what to expect, because I have 'Kite Runner,' by Khaled Hoseini, a #1 NY TImes bestseller, (paperback,) and the price on the back says $14.00.

That one says 'June 2003' inside. But this all puts the $15.00 Martin Renaud was selling his graphic trilogy for per volume into perspective. I was also a bit stunned by the calculator figures from Lulu and WordClay. Those came in about $13.00 for 'The Case of the Curious Killers.'

So my business plan progresses with each new piece of knowledge. If I can make a nice proof copy and sell my books POD, then I can certainly make a file that would print well and make a good bookstore-quality product.

The Book Keeper is independently owned, and lots of local authors have gotten in there. In some ways, it's just a matter of finding the confidence.

Over the years, I have become quite good at scraping the bottom of a barrel.

I might need to do a little more research, but I know I can do this. And Martin got his books into a few Coles as well...hmn.